Meno carta allo sportello
by: Intesa Sanpaolo
Italy
- MILANO
19/11/2016, 20/11/2016, 21/11/2016, 22/11/2016, 23/11/2016, 24/11/2016, 25/11/2016, 26/11/2016, 27/11/2016
Description:
We are simply asking the customers purchasing items in our stores to think if they need a bag or not, introducing them to Wastage Reduction Week and using this as a talking point to make customers reflect that when you use a paper bag, you are using raw materials from nature.
This scheme has previously been tied and tested and reduced baggage usage by 38%.
The result of this action is tied into a bonus performance scheme not just during the week but for the whole month. This will help our staff get involved and motivated to drive the scheme of awareness.
Country:
Address:
Entity:
How can you get in contact:
Dates of the proposed action:
Check out other actions that will cover these themes: