The #less1million campaign consists of collecting 1 million cigarette butts within 1 year among all Biatakí Network partners, preventing them from ending up in the sea. The objective is to motivate all participants in the cleaning actions that take place annually. The municipality of Braga will challenge Eco-Schools and adopters of the Rios Project to clean their surrounding area, preventing cigarette butts from going into the river and then into the sea.