Digital Campaign by Meeting Place MAR Shopping Matosinhos

Meeting Place MAR Shopping Matosinhos is launching a digital campaign that represents a Call to Action and simultaneously highlights some of the implemented projects. It invites all its followers, partners, and customers to participate, becoming active agents in raising awareness and taking action to combat food waste, while also supporting families in need.

The campaign will take place on social media.

ReFood

• In 2022, the world wasted 1.05 million tonnes of food, while 783 million people struggled with hunger. This scenario is a call to action.
• ReFood is a movement dedicated to eliminating food waste and fighting hunger in local communities, feeding hundreds of people and families in need.
• MAR Shopping has joined this cause, partnering with this solidarity movement by hosting a ReFood operational centre at the Meeting Place.
• Together, we recover an average of 1,320 meals per month that would have been wasted. What seems small can have a big impact.

The project is ongoing during all the years, demonstrating a solid and lasting commitment to preventing food waste. The collaboration with ReFood is a continuous initiative that have already shown significant results in reducing waste and supporting families in need.

We believe that our integrated and continuous approach to combating food waste, along with active community involvement, makes us candidates for EWWR 2024. We are committed to making a difference and inspiring others to follow the same path.