The action will focus mainly on social media, mainly facebook, instagram, youtube and website.
During all days, videos will be shared discussing various topics for waste reduction, including but not limited to, construction waste, use of eco-friendly materials for upcycling, the use of recycled material. the main focus will be the reloving of old furniture, saving it from the pit, and bringing it back to its reuse in a contemporary environment.
the concept will be three-tiered:
respect yesterday – looking back at the history and story of anything that we would throw away, respect whoever has worked on it and used it in the past;
save today – mainly saving old pieces and renovating them according to the new decor;
enjoy tomorrow – reusing in a new ‘dress’ and saving it for a new generation to enjoy.